Nature's Brilliant Blue Solution

Nature's Brilliant
Blue Solution

An image of a woman eating blue cereal made with natural blue color.
An image of a woman eating blue cereal made with natural blue color.
FUL BLU Logo

Natural Blue Color, From Spirulina

FUL BLU Logo

Natural Blue Color, From Spirulina

A Universe of Application Possibilities

Image of a turquiose blue beverage colored with FUL BLU natural blue color

BEVERAGES

Carbonated Drinks

Electrolyte Drinks

Lattes & Smoothies

Mix-In Powders

Selters & Cocktails

Image of a turquiose blue beverage colored with FUL BLU natural blue color

BEVERAGES

Carbonated Drinks

Electrolyte Drinks

Lattes & Smoothies

Mix-In Powders

Selters & Cocktails

Image of Baked Goods colored with FUL BLU Natural blue color for food and beverage

BAKED GOODS

Cereal

Cakes

Cookies

Bars

Icings & Sauces

Image of Baked Goods colored with FUL BLU Natural blue color for food and beverage

BAKED GOODS

Cereal

Cakes

Cookies

Bars

Icings & Sauces

Image of a bright blue vitamin gummie colored with FUL BLU Natural blue color for supplements

SUPPLEMENTS

Beverage Mixes

Protein Powders

Nutraceuticals

Gummie Vitamins

Nutrition Bites

Image of a bright blue vitamin gummie colored with FUL BLU Natural blue color for supplements

SUPPLEMENTS

Beverage Mixes

Protein Powders

Nutraceuticals

Gummie Vitamins

Nutrition Bites

Image of a blue ice cream in an waffle cone colored with FUL BLU natural blue color for frozen foods

FROZEN

Ice Cream

Popsicles

Gelato & Sorbet

Novelties

Dairy Free

Image of a blue ice cream in an waffle cone colored with FUL BLU natural blue color for frozen foods

FROZEN

Ice Cream

Popsicles

Gelato & Sorbet

Novelties

Dairy Free

Image of blue suckers colored with FUL BLU natural blue color, from spirulina

CONFECTIONARY

Gummy Candy

Candy Coatings

Hard Candies

Taffy & Gum

Jello

Image of blue suckers colored with FUL BLU natural blue color, from spirulina

CONFECTIONARY

Gummy Candy

Candy Coatings

Hard Candies

Taffy & Gum

Jello

Image of woman holding up a pill packet containing blue coated pills colored with FUL BLU natural food color for pharmaceuticals

PHARMACEUTICALS

Coatings & Excipients

Pressed Tablets

Capsules

Chews

Liquid Medicine

Image of woman holding up a pill packet containing blue coated pills colored with FUL BLU natural food color for pharmaceuticals

PHARMACEUTICALS

Coatings & Excipients

Pressed Tablets

Capsules

Chews

Liquid Medicine

Image of a blue tea with cream being added with the tea colored by FUL BLU natural food color for foodservice applications

FOODSERVICE

Refreshers & Lemonades

Lattes & Teas

Cocktails & Mocktails

Milkshakes

Syrups & Sauces

Image of a blue tea with cream being added with the tea colored by FUL BLU natural food color for foodservice applications

FOODSERVICE

Refreshers & Lemonades

Lattes & Teas

Cocktails & Mocktails

Milkshakes

Syrups & Sauces

An array of blue makeup colored by FUL BLU natural blue color for cosmetics and topicals

COSMETICS & TOPICALS

Compact Powders

Cream Makeup

Hydration Creams

Serums

Cosmeceuticals

An array of blue makeup colored by FUL BLU natural blue color for cosmetics and topicals

COSMETICS & TOPICALS

Compact Powders

Cream Makeup

Hydration Creams

Serums

Cosmeceuticals

Our patented natural extracts are a game-changing solution to synthetic, petroleum-based blues.

A Full Range of Potency

FUL BLU Logo

FUL BLU Logo

Color Potency

Product

Descriptions

Applications

Heat Stability

Ph Stability

Color potencies shown represent 1g of FUL® BLU in 100mL grams of water solution.

CYAN S

Stable teal color even under standard pasteurization. Ideal for brands seeking bold, clean-label appeal in low-acid formulations.

RTD Beverages
Ice Creams
Syrups
Baked Goods
Confectionary & Gummies
Icings & Coatings
Sauces & Seasonings
Cosmetic Applications

Stable throughout standard pasteurization conditions

2.5-6

C LITE

A lighter touch of deep blue color. A flexible solutions for a wide array of applications.

Food Service Beverages
Protein Powders
Ice Creams
Confectionary
Icings & Coatings
Cosmetic Applications

Heat stability varies based on formulation

2.5-9

C

Balanced brilliance with wide application. A go-to for colorful, clean-label formulations.

Food Service Beverages

Protein Powders
Ice Creams
Syrups
Baked Goods
Confectionary & Gummies
Icings & Coatings
Sauces & Seasoning
Cosmetic Applications

Heat stability varies based on formulation

2.5-9

C MAX

A premium solution for high-performance applications. Maximum concentration. Delivers rich color intensity at lower doses.

Nutritional Supplements
Protein Powders
Pharmaceutical Coatings
Cosmetic Applications

Heat stability varies based on formulation

2.5-9

Hue & Value Ranges

Ice Blue

Turquoise

Cerulean

Ultramarine

Phthalo Blue

Navy

FUL BLU V Other Natural Colors

Butterfly Pea Flower

Butterfly Pea Flower

Other Spirulina Extracts

Other Spirulina Extracts

Huito

Huito

Fruit & Vegetable Extracts

Fruit & Vegetable Extracts

Low pH Stability

Low pH Stability

LIMITED

color turns purple

NO

YES

LIMITED

YES

Heat Treatment Stability

Heat Treatment Stability

NO

NO

YES

LIMITED

YES

A Blue No. 1 Color Replacement

A Blue No. 1 Color Replacement

LIMITED

Only in high pH and non-pasteurized conditions

LIMITED

Only in high pH and non-pasteurized conditions

NO

color is gray-blue

NO

color not vibrant

YES

Range of color options with our different SKUs

Stability Test
All samples have been pasteurized (85C for 2 min)

Stability Test
All samples have been pasteurized (85C for 2 min)

Other Natural Colors (Averaged)

FUL BLU CYAN S logo
FUL BLU CYAN S logo
Image of other natural color options, averaged, that are dull and have sediment in the bottom
Image of other natural color options, averaged, that are dull and have sediment in the bottom
Image of FUL BLU treated with heat and various ph level looking still bright blue and true to color
Image of FUL BLU treated with heat and various ph level looking still bright blue and true to color
Background image showing FUL BLU powder and photobioreactors that are growing spirulina

ANTIOXIDANT CAPACITY

Background image showing FUL BLU powder and photobioreactors that are growing spirulina

ANTIOXIDANT CAPACITY

Unlocking Nutrition

Spirulina, containing phycocyanin, is one of the most nutrient dense foods on earth, and is linked to incredible antioxidant capacity.

One Teaspoon of FUL BLU CYAN S
is equivalent to

One Cup Green Tea
50 Blueberries
FUL BLU Logo

Sustainability

FUL BLU Logo

Sustainability

Cultivated in state-of-the-art photobioractors.

FUL® BLU is a natural extract derived from spirulina, a blue-green microalgae long embraced for its health benefits. It contains phycocyanin, a vibrant blue 

protein that has been linked to antioxidant properties and other health benefits.

Cream
High Purity & Quality

We source spirulina produced in state-of-the-art photobioreactors to control 
quality and eliminate contaminants, including heavy metals. Our patented extraction process is all natural and without chemicals.

Closed Loop Cultivation

Scalable Supply

Operations In U.S. and Europe

Cream
High Purity & Quality

We source spirulina produced in state-of-the-art photobioreactors to control 
quality and eliminate contaminants, including heavy metals. Our patented extraction process is all natural and without chemicals.

Closed Loop Cultivation

Scalable Supply

Operations In U.S. and Europe

Bottle
Sustainable

The photobioreactors capture biogenic CO2 as their main feedstock, converting CO2 into nutrients 200x more efficiently than trees. We recycle 85% of the water used in the process.

Captures 2X Its Weight in CO2

No Arable Land Used

Bottle
Sustainable

The photobioreactors capture biogenic CO2 as their main feedstock, converting CO2 into nutrients 200x more efficiently than trees. We recycle 85% of the water used in the process.

Captures 2X Its Weight in CO2

No Arable Land Used

Not sure which product is right for you? Our expert teams are here to answer your questions.

Nature's Brilliant
Blue Solution

An image of a woman eating blue cereal made with natural blue color.
FUL BLU Logo

Natural Blue Color, From Spirulina

A Universe of Application Possibilities

Image of a turquiose blue beverage colored with FUL BLU natural blue color

BEVERAGES

Carbonated Drinks

Electrolyte Drinks

Lattes & Smoothies

Mix-In Powders

Selters & Cocktails

Image of Baked Goods colored with FUL BLU Natural blue color for food and beverage

BAKED GOODS

Cereal

Cakes

Cookies

Bars

Icings & Sauces

Image of a bright blue vitamin gummie colored with FUL BLU Natural blue color for supplements

SUPPLEMENTS

Beverage Mixes

Protein Powders

Nutraceuticals

Gummie Vitamins

Nutrition Bites

Image of a blue ice cream in an waffle cone colored with FUL BLU natural blue color for frozen foods

FROZEN

Ice Cream

Popsicles

Gelato & Sorbet

Novelties

Dairy Free

Image of blue suckers colored with FUL BLU natural blue color, from spirulina

CONFECTIONARY

Gummy Candy

Candy Coatings

Hard Candies

Taffy & Gum

Jello

Image of woman holding up a pill packet containing blue coated pills colored with FUL BLU natural food color for pharmaceuticals

PHARMACEUTICALS

Coatings & Excipients

Pressed Tablets

Capsules

Chews

Liquid Medicine

Image of a blue tea with cream being added with the tea colored by FUL BLU natural food color for foodservice applications

FOODSERVICE

Refreshers & Lemonades

Lattes & Teas

Cocktails & Mocktails

Milkshakes

Syrups & Sauces

An array of blue makeup colored by FUL BLU natural blue color for cosmetics and topicals

COSMETICS & TOPICALS

Compact Powders

Cream Makeup

Hydration Creams

Serums

Cosmeceuticals

Our patented natural extracts are a game-changing solution to synthetic, petroleum-based blues.

A Full Range of Potency

FUL BLU Logo

Color Potency

Product

Descriptions

Applications

Heat

Ph Range

Color potencies shown represent 1g of FUL® BLU in 100mL grams of water solution.

CYAN S

Stable teal color even under standard pasteurization. Ideal for brands seeking bold, clean-label appeal in low-acid formulations.

RTD Beverages
Ice Creams
Syrups
Baked Goods
Confectionary & Gummies
Icings & Coatings
Sauces & Seasonings
Cosmetic Applications

Stable throughout standard pasteurization conditions

2.5-6

C LITE

A lighter touch of deep blue color. A flexible solutions for a wide array of applications.

Food Service Beverages
Protein Powders
Ice Creams
Confectionary
Icings & Coatings
Cosmetic Applications

Heat stability varies based on formulation

2.5-9

C

Balanced brilliance with wide application. A go-to for colorful, clean-label formulations.

Food Service Beverages

Protein Powders
Ice Creams
Syrups
Baked Goods
Confectionary & Gummies
Icings & Coatings
Sauces & Seasoning
Cosmetic Applications

Heat stability varies based on formulation

2.5-9

C MAX

A premium solution for high-performance applications. Maximum concentration. Delivers rich color intensity at lower doses.

Nutritional Supplements
Protein Powders
Pharmaceutical Coatings
Cosmetic Applications

Heat stability varies based on formulation

2.5-9

Hue & Value Ranges

Ice Blue

Turquoise

Cerulean

Ultramarine

Phthalo Blue

Navy

FUL BLU V Other Natural Colors

Butterfly Pea Flower

Other Spirulina Extracts

Huito

Fruit & Vegetable Extracts

Low pH Stability

LIMITED

color turns purple

NO

YES

LIMITED

YES

Heat Treatment Stability

NO

NO

YES

LIMITED

YES

A Blue No. 1 Color Replacement

LIMITED

Only in high pH and non-pasteurized conditions

LIMITED

Only in high pH and non-pasteurized conditions

NO

color is gray-blue

NO

color not vibrant

YES

Range of color options with our different SKUs

Stability Test
All samples have been pasteurized (85C for 2 min)

Other Natural Colors (Average)

FUL BLU CYAN S logo
Image of other natural color options, averaged, that are dull and have sediment in the bottom
Image of FUL BLU treated with heat and various ph level looking still bright blue and true to color
Background image showing FUL BLU powder and photobioreactors that are growing spirulina

ANTIOXIDANT CAPACITY

Unlocking Nutrition

Spirulina, containing phycocyanin, is one of the most nutrient dense foods on earth, and is linked to incredible antioxidant capacity.

One Teaspoon of FUL BLU CYAN S
is equivalent to

One Cup Green Tea
50 Blueberries

The Magic of Spirulina

FUL BLU Logo

Sustainability

Cultivated in state-of-the-art photobioractors.

FUL® BLU is a natural extract derived from spirulina, a blue-green microalgae long embraced for its health benefits. It contains phycocyanin, a vibrant blue 

protein that has been linked to antioxidant properties and other health benefits.

Cream
High Purity & Quality

We source spirulina produced in state-of-the-art photobioreactors to control 
quality and eliminate contaminants, including heavy metals. Our patented extraction process is all natural and without chemicals.

Bottle
Sustainable

The photobioreactors capture biogenic CO2 as their main feedstock, converting CO2 into nutrients 200x more efficiently than trees. We recycle 85% of the water used in the process.

Not sure which product is right for you? Our expert teams are here to answer your questions.

Nature's Brilliant Blue Solution

An image of a woman eating blue cereal made with natural blue color.
FUL BLU Logo

Natural Blue Color

A Universe of Application Possibilities

Image of a turquiose blue beverage colored with FUL BLU natural blue color

BEVERAGES

Carbonated Drinks

Electrolyte Drinks

Lattes & Smoothies

Mix-In Powders

Selters & Cocktails

Image of Baked Goods colored with FUL BLU Natural blue color for food and beverage

BAKED GOODS

Cereal

Cakes

Cookies

Bars

Icings & Sauces

Image of a bright blue vitamin gummie colored with FUL BLU Natural blue color for supplements

SUPPLEMENTS

Beverage Mixes

Protein Powders

Nutraceuticals

Gummie Vitamins

Nutrition Bites

Image of a blue ice cream in an waffle cone colored with FUL BLU natural blue color for frozen foods

FROZEN

Ice Cream

Popsicles

Gelato & Sorbet

Novelties

Dairy Free

Image of blue suckers colored with FUL BLU natural blue color, from spirulina

CONFECTIONARY

Gummy Candy

Candy Coatings

Hard Candies

Taffy & Gum

Jello

Image of woman holding up a pill packet containing blue coated pills colored with FUL BLU natural food color for pharmaceuticals

PHARMACEUTICALS

Coatings & Excipients

Pressed Tablets

Capsules

Chews

Liquid Medicine

Image of a blue tea with cream being added with the tea colored by FUL BLU natural food color for foodservice applications

FOODSERVICE

Refreshers & Lemonades

Lattes & Teas

Cocktails & Mocktails

Milkshakes

Syrups & Sauces

An array of blue makeup colored by FUL BLU natural blue color for cosmetics and topicals

COSMETICS & TOPICALS

Compact Powders

Cream Makeup

Hydration Creams

Serums

Cosmeceuticals

Our patented natural extracts are a game-changing solution to synthetic, petroleum-based blues.

A Full Range of Potency

FUL BLU Logo

Color Potency

Product

Descriptions

Applications

Heat Stability

Ph Stability

Color potencies shown represent 1g of FUL® BLU in 100mL grams of water solution.

CYAN S

Stable teal color even under standard pasteurization. Ideal for brands seeking bold, clean-label appeal in low-acid formulations.

RTD Beverages
Ice Creams
Syrups
Baked Goods
Confectionary & Gummies
Icings & Coatings
Sauces & Seasonings
Cosmetic Applications

Stable throughout standard pasteurization conditions

2.5-6

C LITE

A lighter touch of deep blue color. A flexible solutions for a wide array of applications.

Food Service Beverages
Protein Powders
Ice Creams
Confectionary
Icings & Coatings
Cosmetic Applications

Heat stability varies based on formulation

2.5-9

C

Balanced brilliance with wide application. A go-to for colorful, clean-label formulations.

Food Service Beverages

Protein Powders
Ice Creams
Syrups
Baked Goods
Confectionary & Gummies
Icings & Coatings
Sauces & Seasoning
Cosmetic Applications

Heat stability varies based on formulation

2.5-9

C MAX

A premium solution for high-performance applications. Maximum concentration. Delivers rich color intensity at lower doses.

Nutritional Supplements
Protein Powders
Pharmaceutical Coatings
Cosmetic Applications

Heat stability varies based on formulation

2.5-9

Hue & Value Ranges

Ice Blue

Turquoise

Cerulean

Ultramarine

Phthalo Blue

Navy

FUL BLU V Other Natural Colors

Butterfly Pea Flower

Other Spirulina Extracts

Huito

Fruit & Vegetable Extracts

Low pH Stability

LIMITED

color turns purple

NO

YES

LIMITED

YES

Heat Treatment Stability

NO

NO

YES

LIMITED

YES

A Blue No. 1 Color Replacement

LIMITED

Only in high pH and non-pasteurized conditions

LIMITED

Only in high pH and non-pasteurized conditions

NO

color is gray-blue

NO

color not vibrant

YES

Range of color options with our different SKUs

Stability Test
All samples have been pasteurized (85C for 2 min)

Other Natural Colors (Averaged)

FUL BLU CYAN S logo
Image of other natural color options, averaged, that are dull and have sediment in the bottom
Image of FUL BLU treated with heat and various ph level looking still bright blue and true to color
Background image showing FUL BLU powder and photobioreactors that are growing spirulina

ANTIOXIDANT CAPACITY

Unlocking Nutrition

Spirulina, containing phycocyanin, is one of the most nutrient dense foods on earth, and is linked to incredible antioxidant capacity.

One Teaspoon of FUL BLU CYAN S
is equivalent to

One Cup Green Tea
50 Blueberries

The Magic of Spirulina

FUL BLU Logo

Sustainability

Cultivated in state-of-the-art photobioractors.

FUL® BLU is a natural extract derived from spirulina, a blue-green microalgae long embraced for its health benefits. It contains phycocyanin, a vibrant blue 

protein that has been linked to antioxidant properties and other health benefits.

Cream
High Purity & Quality

We source spirulina produced in state-of-the-art photobioreactors to control 
quality and eliminate contaminants, including heavy metals. Our patented extraction process is all natural and without chemicals.

Bottle
Sustainable

The photobioreactors capture biogenic CO2 as their main feedstock, converting CO2 into nutrients 200x more efficiently than trees. We recycle 85% of the water used in the process.

Not sure which product is right for you? Our expert teams are here to answer your questions.